Everyone loves a great deal. Whether this is a discount or offer, consumers cannot resist a promotion – and as a retail store that is great news for you and your sales budget. So, the Friday after Thanksgiving is your ticket to incredible sales! Black Friday is coming – are you ready?
Originating only in the early 2000’s, Black Friday is the retailers’ opportunity to really excite their customers. Marking the start of the Christmas shopping period, it has grown in popularity until in 2014 $50.9 billion was spent during the 4-day Black Friday weekend alone. Despite being the day after a holiday, many of the largest retailers are choosing to open in the early hours of the morning to generate hype over their sales and meet the demands of their customers. Who hasn’t seen the news reports of people queuing for stores to open or the fight breaking out over that amazing priced TV when there is only one left? This only serves to reinforce in customer’s minds that the promotions are worth seeing and instead of putting people off, it spurs more and more consumers to join in!
So what are you doing to draw in the customers this Black Friday?
There are so many options open to you as a retail store! Of course, most of your promotions are very short term – you don’t want to invest a huge amount in POP displays or window graphics or wall graphics but you want to make an impact none the less. That’s where we can help at AGRetail!
Why not let us help you design a great online promotion that let’s your customers know what you have on sale? Use a versatile branded set of window graphics without a named date – for example a window panel with bright, bold printed “Today’s Special Deal”. Once Black Friday is done , you can roll them up and store them to use for New Year, Easter, 4th July, whenever you decide!
A cost effective way to pull in customers and maximize profits – a great result for any retailer! Talk to us at AGRetail today to help you promote your store or chain of stores more effectively.