Love Is In Your Store

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It’s nearing the end of January, that can only mean one thing for retailers – Valentine’s Day. It is that time of year when you can sell your consumers wonderful gifts for their loved ones, from small tokens up to large gestures. For Valentine’s Day, it is all in the marketing. Making consumers feel that… Read more »

Branding – does it really help me as a retailer?

retail branding

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When you think about some of the biggest names in Retail and hospitality, undoubtedly you associate an image, logo, color scheme and mission for each one. Walmart, Target, McDonalds, Starbucks , the list goes on and on. With Amazon moving into the bricks and mortar world with their new Amazon Go store, it shows us… Read more »

Update your signage by March for gender neutral restrooms

gender neutral signage

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In an ever-changing society, being abreast of the law is essential to ensure you do not accrue fines, legal warnings or damage to your reputation.  Where you need to make changes to your business, conduct or premises, whether a large or small change, it’s important to respond to any changes in law as rapidly as… Read more »

Get Social! From social media to instore retail

social media for retail

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The digital world have expanded further than anyone could have imagined. If you had told someone 10 years that they would be able to access the Internet from a small, handheld phone , they would have thought you were crazy. But now for anyone from a small independent retailer though to department stores, if you… Read more »

Jump On The New Year Resolutions

New Year, New Start For Retail Marketing

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2016 is over and many people will be pleased to say good-bye. With an overwhelming number of celebrity deaths, long election campaigns and poor market results, we hope to see a better 2017. For many customers of department stores, clothing, groceries and health and beauty, the new year is the time to change their lifestyles and… Read more »